National Newspaper Association

2020 Better Newspaper Editorial Contest &

Better Newspaper Advertising Contest



Email Kate at

Early Bird Incentive Deadline: Entries must be submitted online before 11:59 p.m. March 16, 2020.

Deadline: Entries must be submitted online before 11:59 p.m. June 30, 2020

New this year! The state with the most winners will receive a special plaque!




This year's Sponsors:

Public Notice Resource Center




Step 1 — Acquire your Association Code from NNA. Register on the contest website using your email address. You will receive a confirmation email, which you will need to complete registration. Use the link above to register.


Step 2 — Login to here (or use the link above). You will see a page showing any entries you have already submitted. Complete rules for both advertising and editorial contests are available above (click links). Some browsers, such as Safari, will open the rules in a new window; others will require you to download the PDF file to your computer.


Step 3 — Click on the “Add New Entry” link.


Step 4 — On this page, select your state and then your newspaper name. A lot of information will autofill. If that information is incorrect, please call the NNA at 217-820-0212. Your Division will be selected for you based on your circulation. Fill in the preparer’s name.


Step 5 — Click the “Load Categories” button. Select “Editorial” or “Advertising” to begin submitting entries. All required fields are marked with a red asterisk.


Step 6 — Select the contest category. These are drop-down menus for your convenience. This field will clear each time you save an entry, so you must select a category for each new entry. When you select the category, special instructions will appear below it.


Step 7 — If necessary, provide an explanation of your entry. The explanation/cutline box is limited to 3,000 characters. It’s a good idea to write your explanation in another program, such as Word, and copy/paste into the explanation box. If a URL is required, fill in the URL box; there is no need to type “http://.”


Step 8 — Include the name of the entry. If uploading full-page PDF files, it will be helpful if the entry name matches the headline on the page so the judges can find it easily. If the judges cannot tell what is to be judged, the entry will be discarded without refund.


Step 9 — Include the name of the person or people who should be credited for any award. This is generally the writer, reporter, photographer, graphic artist, cartoonist, etc. It is not necessarily the name of the person submitting the entry nor the person picking up the award at the convention.


Step 10 — Add your file or files. You can drag and drop files or use the “Add files” button to navigate your files. Generally, files should be in PDF format except photos, which should be in high-resolution JPG format. URLs linking to PDF tearsheets may are acceptable as noted in the contest rules. Upload as many files as are necessary to complete your entry but refer to the special instructions for any limitations.


Step 11 — When you have completed your submission, click the “Save” button. If you click the “Back to list” button, you will lose the entry you just completed. After clicking “Save,” you will be directed back to the list of your entries.


Step 12 — To submit another entry, click “Add New Entry.” As long as you have not logged out of the system, your newspaper name will still be in place and you can simply start at Step 6 again. You may log out and log back in later to continue adding entries. You will need to select your newspaper name each time you log in.


Step 13 — If you are done submitting entries, please review the list. You may not change an entry, but you may delete an entry and resubmit it. When done uploading all your entries, click the “Billing” button on the list page. This will take you to a page where the entry fee is automatically generated. Follow instructions on the Billing page for payment options.